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Harmon Brothers
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From Poop to Gold Podcast
POOP TO GOLD
with Harmon Brothers
Where entertainment meets marketing, where crazy ideas meet data-driven decisions, and where the story is first and everything else is second.

Join us as we team up with incredible guests from all walks of life, who’ve succeeded in taking poop and turning it into gold.
Subscribe anywhere you find podcasts:
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FEATURED EPISODE
JC Hite: From The Worst Company To His Own Company 
This week Benton Crane talks to JC Hite, the founder and CEO of Hite Digital. JC explores the challenges of moving up in an uncomfortable work environment, the importance of branding yourself as intelligent, and the benefits of your goals aligning with your company.
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Billy Gene
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Season 2
Billy Gene is...doing something different.
Benton Crane talks with Billy Gene, the owner of Billy Gene Is Marketing Inc. Together they discuss the future of story-telling in advertising, how being a dad can impact your working habits for the better, and what simplification really means for business marketing.
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LATEST EPISODES: SEASON 2
Season 2
Jason Hewlett: Create Your Own Legacy
Benton Crane talks with Jason Hewlett, a performer, leader expert, and Hall of Fame Speaker. Together they discuss the importance of making career choices that match your lifelong goals, how to create your own legacy, and one daily habit that will improve anyone’s chance at success.
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Season 2
William Matthews: Staying Disciplined and Organized Makes you Efficient
William S. Matthews is a modern-day renaissance man. Named one of Houston Business Journal 2019's 40 under 40 honorees, Will's unique blend of skills and characteristics makes for a powerful offering to his clientele, business associates, and community. He is soon releasing his third book, "Everything I Needed to Know About Corporate America," on succeeding in corporate America geared towards young professionals. Previously, Matthews has written guides to personal finance and event planning..
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Season 2
Jay Samit: Give Yourself The Tools To Succeed
Benton Crane talks with Jay Samit, an entrepreneur and best-selling author of Disrupt You and Future-Proofing You. Together they discuss how Jay gave a man with no home the tools to become a millionaire, the secret to making huge profits, and the only way to really become the best at your craft.
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Season 2
Anthony Orisses: Hardships Can Make you Tougher and More Resilient
Anthony Orisses is the Founder and CEO of RARE CUT, the first-ever pocket square designed with proprietary memory metal to ensure no matter how you twist, bend or fold it, it always holds its shape. After noticing pocket square fails firsthand at work, events and weddings for years, he was inspired to solve the problem himself. Anthony received his Bachelor's from Hofstra University in Business & Business Marketing and is based in Queens, New York. 
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Season 2
Monte Deere: Finding New Ways To Innovate
Benton Crane talks with Monte Deere, the CEO of the hands-free shoe company, Kizik, as well as one of Harmon Brother’s clients. Together they discuss when innovation is necessary, the difficulty of choosing between retail or ecommerce, how to make hard decisions, and what it’s like to be a Harmon Brothers client. 
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Season 2
Matt Brannon & Casey O’Quinn: Work to your Strengths to Deliver Results
Matt and Casey are partners at Gravity Digital, a video ad agency that provides marketing and growth solutions for businesses of all shapes and sizes in just about every industry.
For twenty-one years, Gravity Digital has produced amazingly clever content assets and has empowered teams through training and in-person coaching. Together, Matt and Casey work to each other’s strengths to deliver results that are obvious to their clients.
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Season 2
David Jay: Build Trust With Customers
Benton Crane talks with David Jay, the founder of Warm Welcome. Together they discuss how to build trust with your customers online, how to get a company off the ground, and why videos are the future for everyone’s business.
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Season 2
Joseph Wilkins: It's Never too Late to Reinvent Yourself
The founder of FunnySalesVideos.com, Joseph Wilkins has twenty years of experience creating persuasive content that drives sales. While he cut his teeth in the business producing infomercials and TV spots, he is now laser focused on creating stories that entertain customers and spur them to take action. He loves nothing more than to brainstorm and surprise clients with the unexpected. Creativity is, after all, in his genes!
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Season 2
Jeffrey Shaw: How To Understand Your Customers
Benton talks with Jeffrey Shaw, a portrait photographer turned business coach. Together they discuss how Jeffrey transitioned from a photographer to a business coach, why businesses need to spend more time understanding their customers, and how empathy for your customers can make you money. 
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Season 2
Introducing... Funny Business!
Announcing the launch of our new podcast segment, Funny Business!

Join us Thursday for our very first guest, Joseph Wilkins, the CEO of Funny Sales Videos. Learn about his creative process, how he stole HBU teachings to formulate his whole business, and how he’s adapted his life career over the years from graphic design to infomercials to social media ads.
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Season 2
Molly Mahoney: Connect With Your Audience
Benton Crane talks with Molly Mahoney, the founder of The Prepared Performer. Together they discuss how to practice positivity, how every entrepreneur can improve their personal branding, and what your customers need to believe before they will buy from you.
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Season 2
Billy Gene: Adapting To New Life Situations
Benton Crane talks with Billy Gene, the owner of Billy Gene Is Marketing Inc. Together they discuss the future of story-telling in advertising, how being a dad can impact your working habits for the better, and what simplification really means for business marketing.
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Season 2
Michelle Seiler Tucker: How To Grow And Sell Your Business
Benton Crane talks with Michelle Seiler Tucker, the founder and owner of Seiler Tucker Inc. Together they discuss the biggest mistake most businesses make, what a good exit strategy looks like, and what every business needs to plan for.
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Season 2
HB Consulting Team: Be Consistent To Build Success
Benton meets with Theron Harmon and Chris Stroud, the head honchos of HB’s Consulting Team. They discuss how consulting can expand and empower some companies to go from $0 to $2 Million in 9 months, as well as the importance of taking on dirty jobs, and why “slow and steady wins the race.” 
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Season 2
Kellen Erskine & Dave Vance: Give Yourself Permission To Think Big
Benton Crane talks with the two comedians hosting the podcast, The Book Pile. Kellen Erskine is a stand-up comedian known for his work on Conan and Drybar. Dave Vance has written for many well-known projects including Studio C and Freelancers. Listen and learn about their strategies for reaching success.
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Season 2
Dre Baldwin: Prove Your Potential 
Benton Crane talks with Dre Baldwin, a 9 year professional basketball player, author, and CEO of Work On Your Game Inc. Together they discuss the importance of back-up plans, what happens when you fight against your reality, and how Dre shifted from a professional basketball career to an influential author and entrepreneur.

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Season 2
Chris Guerriero: Your Business Is Built On Relationships 
Benton Crane talks with Chris Guerriero, an entrepreneur that has helped build many multi-million dollar businesses. Together they discuss the motivational power of fear, what every struggling business needs, and why relationships are every business’s ticket to success.

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Season 2
Matt Johnson: What Podcasts Can Do For You
Benton Crane talks to Matt Johnson, the host of the MicroFamous podcast. Together they discuss the most embarrassing job to get fired from, the best way for introverts to network, and how building relationships will build your company.

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Season 2
Shonduras: Poop Until You Poop Gold
Daniel Harmon talks with Shaun McBride, or as you might know him, Shonduras. Together they discuss how Shaun built positive long-term relationships with clients, how entrepreneurs can learn to be more positive, how positivity can improve a business, and why everyone should overpay their employees. 

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Season 2
Todd Lamb: The Best Ideas Come From Problem-Solving 
Benton Crane talks with Todd Lamb, the Co-Founder of PureLife Organics Inc. They discuss why health is more important than any success, one important health tip for entrepreneurs, how Todd discovered his business, and how to build a community around your product.


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Season 2
Victoria Kennedy: Build Your Company Before Your Brand 
Benton Crane talks with Victoria Kennedy, the CEO of Victorious PR. They discuss how businesses can differentiate in a sea of competitors, the power of reinventing yourself, and the opportunities that come from working hard at jobs you don’t like.


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Season 2
Nathan Hirsch: Why Every Entrepreneur Needs Virtual Assistants 
Harmon Brother’s partner, James Dayton, talks with Nathan Hirsch, a successful serial entrepreneur. They discuss the cheapest way to grow your business, the necessity of diversification, and how every entrepreneur can maximize their success with Virtual Assistants.


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Season 2
Dusty Weis: Success Is Made Of Second Chances
Benton Crane talks with Dusty Weis, the President and Founder of Podcamp Media, the branded podcast production agency for businesses. Together they discuss how quality podcasts can generate good leads, the importance of taking accountability for your mistakes, and how giving second chances to the right people can completely change their trajectory.


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Season 2
Cody Sperber: Experience Is The Best Teacher
Benton Crane talks with Cody Sperber, the owner of Clever Investing. They discuss why diversifying your income is so important, how to recover after a business partner takes more than their share, and the type of education that books can’t teach you.


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Season 2
Bryan Clayton: All You Need is One Good Idea
Benton Crane talks with Bryan Clayton, the CEO of GreenPal. They discuss how to bring a company together in tough times, why every company should simplify their messaging, and how new products can compete with the status quo and win. 


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Season 2
Cody Butler: Acknowledge Your Failures
Benton Crane talks with Cody Butler, the #1 Best Selling Author of “Got Attitude” and “The 90 Day Marketing Plan”. They talk about Cody’s ultimate marketing philosophy, how to stop “sweating the small stuff,” why marketing is crucial, and how to see the worst moments of your life as feedback instead of failure.


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Season 2
Michelle Hon: You Decide If You’re Good Enough
Benton talks to Michelle Hon, the founder and CEO of MomBoss Academy. They discuss how to create an opportunity-driven mindset, how to get over your imposter syndrome, and how being a mom can hone your business skills.


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Season 2
Tommy Mello: A Good Business Needs A Good Leader
Benton talks to Tommy Mello, the owner of A1 Garage Services. They discuss why good employees matter more than good leads, how to keep a grip on your business finances, when direct response ads aren’t the best choice.

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Season 2
Greg McKeown: Do Your Actions Align With Your Values?
Benton Crane talks with Greg McKeown, the New York Times Best-Selling Author of Essentialism: The Disciplined Pursuit of Less. They discuss why staying busy doesn’t mean you’re any closer to success, how to know when your actions and values are conflicting, and what concrete questions you need to ask yourself to legitimately change your behavior. 

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Season 2
Cassandra Shuck: From Trauma to Triumph
This week our CEO, Benton Crane, talks to Cassandra Shuck, an intuitive business coach for females. Cassandra shares her turbulent life journey, where our limiting beliefs come from, how she leveraged her past trauma to find success, and how every entrepreneur can do the same thing.

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Season 2
Holiday Episode
Whoever says pooping isn’t fun should try pooping while listening to our podcast, because Poop to Gold has been a blast this year! 
We’ve grown more than we hoped for by releasing over 100 episodes, getting over 100,000 downloads and interviewing some of our favorite guests thus far... 
But we couldn’t have done any of it without you! Thank you for your support, we will pay you back the only way we know how….with more podcast episodes. 
This holiday season, we’ll be taking a break, but when we come back, we’ll charge full steam ahead by providing the best content we’ve ever produced on Poop to Gold—so that you can make 2021 the best year your business has ever seen.
Happy holidays, we will see you on January 5th. 
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Season 2
Jill McAbe: How to Get Past the Hardest Obstacle: You
This week the producer of Poop to Gold, Keith Grover, talks to Jill McAbe, the best-selling author of It’s Go Time and founder of BOOMU. Jill discusses how facing death changed her life, what drove her to spend 100K in life-coaching, why reaching your goals has to involve all your senses, and how to tweak your mindset so tedious goals feel genuinely exciting. 
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Season 2
Ryan Cote: Relationships Build A Business
Benton Crane talks to Ryan Cote, a partner of the established digital marketing business, Ballantine. Ryan shares the morning routine that bumped up his success, how he overcame losing his top 5 clients in a row, and some attributes of a motivated team environment. 
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Season 2
Chris Thomas: A Success Story Starting at 2 AM
This week the producer of our Poop to Gold Podcast, Keith Grover, chats with the founder of Yonder, Chris Thomas. A country boy and a city boy, Chris shares all the different careers he’s found himself in, before he found digital marketing, the toll freelancing takes on relationships, and how googling stuff is a surprisingly good career move. 
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Season 2
Casey Zeman: Hard Breaks. Easy Webinar.
Benton Crane talks to Casey Zeman, a YouTube course creator and the founder of Easy Webinars. Casey talks about how authenticity is increasingly crucial in webinars, how automated systems improved his work, and how the constant stress of mortgage he couldn’t afford pushed Casey to create new software he didn’t know how to make.
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Season 2
Chad Collins: Building a Business With Legos
Benton Crane talks to Chad Collins, an entrepreneur with a World Guinness Record, and a love of Legos. Chad shares how the crucial role Legos played in his engineering career, how the credibility of his Lego Youtube videos spiraled into live events, the emotionally raw experience of letting employees go due to Covid, and how he recovered from the virus’s impact on his work.
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Season 2
Dan Fleyshman: Hard Work Pays Off 
James Dayton, Creative Director at Harmon Brothers, chats with Dan Fleyshman, a wildly successful angel investor with lot’s to give. Dan Fleyshman shares his definition of a viable investment, why you should sign contracts with everyone—even your mom—& what it takes to be charitable when it means losing everything.
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Season 2
JC Hite: From The Worst Company To His Own Company 
In our inaugural episode of Poop to Gold Season 2,  Benton Crane talks to JC Hite, Founder and CEO of Hite Digital. JC explores the challenges of moving up in an uncomfortable work environment, the importance of branding yourself as intelligent, and the benefits of your goals aligning with your company.
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POOP TO GOLD: SEASON 1
Doug Morneau: How to Balance Work and Family
This week Benton Crane talks to Doug Morneau, a serial entrepreneur and host of the podcast Real Marketing Real Fast. Doug shares how he broke his workaholic habits, how he can afford to spend more time with his family, some lesser known monetary benefits from hosting a podcast, and some relevant tips for anyone growing a business.
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Anthony Ambriz: Youtubing to the Top
Benton Crane chats with Anthony Ambriz, a Youtube Certified Growth and Content Strategist who has attracted over a billion views. Anthony reminisces on his early days working with Devin Graham, his first job offer from Twitter, the pit of debt he dug himself out of, and how he made 70K in a few hours. 
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Stephen Greenwood: How I bootstrapped a VR business 
When virtual reality (VR) was first introduced years ago, it was predicted to be one of the most popular technologies to hit the consumer market. VR was to revolutionize the way we experience the world. But have you ever wondered if VR would actually become mainstream?
Recently I chatted with Stephen Greenwood, the founder of BallastVR, a company that has delivered aquatic virtual reality experiences to over 500,000 people in 16 countries across the globe.
Stephen tells us teaches exactly how his product has become mainstream in prominent water parks.
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Jeff Lotman: Bringing Products Back To Life
This week Benton Crane chats with Jeff Lotman, the author of Invisible Marketing and CEO of the company Global Icons. Jeff explains why sometimes you really shouldn’t take no as an answer, how brands like Crock-Pot stay relevant after they’ve been established, and how smaller companies can use brand licensing to their advantage.  
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Calvin Correli: You Can Have It All
This week Benton Crane talks with Calvin Correli, the mastermind behind Simplero, a software company that helps coaches and mentors effectively sell their courses. Calvin shares what led him to integrate business with spirituality, how he stopped comparing himself to Bill Gates, and why exploring his emotions reshaped his career.
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Stefan Georgi: The Royal Flush of Copywriting
This week Benton Crane talks with Stefan Georgi, a copywriter who has garnered $700 million with his words. Stefan explains how true love led him to copywriting, the heartbreaks of cancer, and how he created one of the most efficient copywriting methods.
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David Neagle: What I learned from being sucked through a Dam
Lawrence J Peter said simply “if you don’t know where you are going, you will probably end up somewhere else.” Benton Crane interviews Best-Selling Author David Neagle. David tells us how a near-tragic experience taught him how to change his mindset in order to achieve success.
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Cortney Baker: How I started a healthcare business with $15,000
Cortney baker, Texas Business Woman of the Year and CEO of KidsCare Home Health, tells us how she has overcome insurmountable obstacles on her journey to building an 8 figure offline healthcare business. Cortney tells us why you don’t know what you don’t know and why she started a healthcare company with only $15,000 in her bank account.
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Leslie Samuel: From Professor to Blogger
There is a famous saying that goes something like this: “focus on the most important things, and everything else will fall into place.” Here at Harmon Brothers, we’ve tried hard to build a culture that encourages our employees to allocate their time to things that matters most...and it isn’t always work.
For this episode, I sat down with Leslie Samuel, Fox 35 contributor and founder becomeablogger.com. He tells us how his faith and family have guided him on his journey to success. He also tells us how he got a coveted job as a professor without a doctorate and why he left that job in 2014.
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Timothy Sykes: How I made 5.6M from Penny Stocks 
Timothy Sykes tells us how Penny Stocks have given him the life he wants and why he spends more time teaching then he does trading. He also gives advice to others who want to get into penny stock trading and shows people how it is different from trading on Wall Street. 
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Dave Gerhardt: The Power of building an audience 
Have you ever wondered what comes first, sales or building an audience?
Benton interviewed Dave Gerhardt, Chief Marketing Officer at Privy and former VP of marketing at Drift. He tells us why building an audience is the most important thing that a start-up can do before launching a product. He tells us how building a brand can help drive product demand and how he got over 1,000 people to his first event at drift.
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Michelle Miles: How to operate with constraints 
Have you ever noticed that sometimes the biggest changes in our life can happen so slowly that you don’t even recognize them? Michelle Miles directs the short film, How I Got Here to visually display that experience.
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Ruby Franke: How a Youtube channel actually helped me grow
Have you ever seen a popular YouTube family and wondered what it was like at home behind the scenes? For this episode, Benton Crane sits down with Ruby Frankie, founder of the popular YouTube channel, 8 passengers. Ruby tells us how her YouTube channel has helped her family grow and how letting go of control is what ultimately helped her family grow.
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Viveka Von Rosen: From Serial Entrepreneur to Serious LinkedIn Expert
Daniel Harmon talks to Viveka Von Rosen, a Linkedin expert and author of Linkedin Marketing: An Hour A Day and LinkedIn: 101 Ways to Rock Your Personal Brand!. Viveka shares three ways to spruce up your linkedin profile, some LinkedIn influencers everyone should follow, and how shedding an unhealthy relationship will often lead to better opportunities.
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Rachel Pedersen: From College Drop-out to Drop Dead Successful
This week Daniel Harmon talks to Rachel Pedersen, a social media extraordinaire. Rachel shares how she learned to utilize all platforms of social media, how she uses Tik Tok to funnel her fans to her other platforms, and how her responsibility as a mother motivated her to reach new heights in her career.
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Natalie Koltun: How new entrepreneurs can get their product featured in the news
Ever wondered how to get your product in the news? For this episode, we sat down with Industry Dive editor, Natalie Koltun. She tells us what she looks for when deciding whether or not to write an article for a company. She also shares with us her strategy for ethically marketing a product that won’t be released for another 4 years. 
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Jim Ferrell: How ego get’s in the way of productivity
Have you ever heard of an author not putting his own name on a book he authored? That’s exactly what Jim Ferrell did when he wrote the popular book Leadership and Self Deception. In this episode, Jim teaches us why organizational leaders must overcome ego’s and focus on others if they want to achieve true business success.

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Nate Sandell: How a mall masters social media marketing
Have you ever heard of the #twizzard? In this episode, Benton Crane sits down with Nate Sandell, social media manager for the Mall of America. He tells us how he used the #twizzard to interact with customers and help them have an unforgettable shopping experience. He also shares how his company handles creativity while working with different departments
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Dana Malstaff: The Power of Asking the Right Questions
Malcom Forbes said “The smart ones ask when they don’t know. And sometimes, when they do.” Today Benton Crane interviews Dana Malstaff, founder and CEO of Boss Mom. She talks about the power of engaging your audience through asking meaningful questions. She tells us how asking the right questions has helped her grow a grassroots movement with moms all over the world.
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Sonya Keenan: Why business is not who you are but what you do
“Business is not who you are, it’s what you do.” Sonya Keenan shares with us how she handles business failures and keeps an eye on the most important things in life. She also tells us why implementation is the key to business learning and grown and what she does to network in a non traditional way.
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Sarah Parker: The three keys to success in social media marketing
Ever wondered how social media can impact the perception of your brand? For this episode, Benton Crane sits down with Sarah Parker, Content Marketing Manager at Cision. Sarah shares the “do’s” and “don'ts” of social media marketing. She also tells us about her daily “from POOP to GOLD” moment and teaches us her 3 keys to success in social media marketing. 
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Stuart Edge: How an internship at OraBrush put Stuart on a path to thrive in a digital world
Ever wonder how a porta potty cleaner could become a YouTube star? For this episode, Daniel Harmon sits down with YouTube star, Stuart Edge. Stuart tells us how an internship with OraBrush and a meeting with Devin Graham helped Stuart garner over 500M views of his videos online. He also shares with us the lessons he has learned on his way to the top. 
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Additional Episodes - 1, 2, 3, 4, 5

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© 2021. Harmon Brothers, LLC. - All Rights Reserved.